What is a Smart Website and Why is it Essential to Your Online Success?

In today's digital landscape, where competition is fierce and user attention is limited, having a simple online presence is no longer enough. Your website is your company's showcase, and to truly thrive, it needs to be more than just a collection of pages. Imagine a website that anticipates your visitors' needs, adapts to their preferences and actively works to achieve your business objectives. That's the promise of an intelligent website. But what does it actually mean, and why has it become essential to your online success? This article explores the fundamentals of smart websites and reveals how they can transform your digital presence.